Name: Farm Pride Bears Lagoon - Pullet raising
Address: 451 Nixons Road, Bears Lagoon VIC 3517, Australia
LGA/Council: Loddon Shire Council
Council website: loddon.vic.gov.au
Council email: [email protected]
Council phone: (03) 54941200
Summary: Farm Pride Bears Lagoon - Pullet raising is an chicken egg farm located in Bears Lagoon, VIC Australia.
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Last known status: Open and operating
Listing updated: 2026
Listing ID: d01f4
Owned by: Farm Pride Foods Ltd, ABN: 42 080 590 030
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Farm Pride's pullet-raising farm.

Farm Pride supplies free-range and cage-free eggs to major supermarkets under their own brand and is also a supplier for Coles brand free-range eggs. Their Bears Lagoon farm supplies free-range eggs from a system described by The Age as ‘intensive free-range farming.’

In these sheds tens of thousands of birds struggle for space in filthy sheds. Hens showed evidence of reproductive illnesses and feather pecking, including missing feathers from their wings and necks. One chicken was filmed with a twisted, deformed leg, while others showed clear signs of being bullied by being pecked by other chickens.

Naturally, hens would form small groups with an established ‘pecking order’, however in these sheds, tens of thousands of birds are packed tightly together with only metal bars to perch on. This causes aggression, fighting and even cannibalisation which is recognised as the second most common cause of death on free-range egg farms. 

At Farm Pride's facility in Bears Lagoon, Victoria, investigators entered an empty shed where hens had been ‘depopulated,’ to be taken to slaughter. Two chickens had been left behind and were found huddled in the empty stacks, missing almost all of the feathers from their backs and necks. In another shed hens were found to be laying jelly-like, soft shelled eggs, an indication of nutrition deficiencies and stress. Hens would fight to eat these eggs, a valuable source of calcium in their otherwise deprived diets. 

Although described as ‘free-range’ young hens, known as pullets, were discovered confined to battery cages, strikingly similar to those found on cage egg farms. Hens are introduced into the laying sheds at between 18-20 weeks and will remain there until their laying slows at 12-18 months old. This means that, for up to a quarter of their life, these ‘free-range’ chickens will live in small, wire cages with no access to the outdoors. 18 months old ‘spent’ hens are sent to the slaughterhouse where they will be killed and turned into cheap meat products.

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Advocacy materials (17)

News (2)

  • Eggs Uncaged - The reality of 'ethical' eggs

    Sunday 1 Feb 2026 by Harley McDonald-Eckersall (editorial)

    Free-range, cage-free - we went behind the labels to expose the real cost of 'ethical' eggs.  A sick hen at South Gippsland Eggs (Farm Transparency Project, 2025) Roughly 55% of the 19 million Australian egg-laying hens are raised in cage systems, where birds are kept behind bars for their entire lives. On cage farms, hens can be allowed as little as 550cm2 of space, roughly the size of an A4 piece of paper. The other 45% of egg-laying hens are raised in cage-free systems, a loose umbrella term that covers both certified free-range production systems, as well as 'barn-laid' egg farms where hens... Read more >

  • Egg industry refuses to respond to animal activists’ footage

    Tuesday 9 Dec 2025 by Peter Hunt (The Weekly Times)

    Australia’s egg industry has refused to respond to disturbing footage showing dead and dying hens at Victorian free-range farms, with members told to stay silent. Read more >

Media releases by FTP (2)

  • Ex-workers allege animal cruelty and worker mistreatment at Josh's Rainbow Eggs

    Wednesday 3 Dec 2025

    Farm Transparency Project has published allegations of starvation, mistreatment and forced moulting from ex-workers at major free-range egg producer, Josh's Rainbow Eggs. Two ex-workers claim that the farm made them clean machinery with toothbrushes and treated workers as 'expendable.' Workers also claim that the farm uses starvation to force moulting in egg-laying hens. Photos of dead hens at Josh's Rainbow Eggs. Photo: provided by ex-worker. Animal advocacy group Farm Transparency Project (FTP) has published two statements from ex-workers at so-called 'ethical egg' producer Josh's Rainbow Eggs, which is sold in major supermarkets around Victoria. The ex-workers claims that... Read more >

  • Death, overcrowding and cannibalism at major free-range egg producers

    Tuesday 2 Dec 2025

    Animal protection organisation releases new footage showing widespread mistreatment of chickens on free-range and cage-free egg farms in Victoria. The footage, captured at five free-range and two barn-laid egg farms, shows sick, injured and dead hens, including ones that have been left to rot in sheds. The footage was captured by anonymous investigators earlier in the year. New footage published by Farm Transparency Project (FTP) shows chickens living in filth amongst dead and dying hens, across seven free-range and barn-laid egg farms in Victoria, including suppliers to major supermarkets. Footage from the farms shows overcrowded sheds, chickens with serious wounds,... Read more >

ABN Lookup

ABN 42 080 590 030 (open lookup)
Entity name FARM PRIDE FOODS LIMITED (from 02 May 2002)
FARM PRIDE FOODS LIMITED from 19 April 2000 to 02 May 2002
Business name DARLING DOWNS FRESH EGGS
MOUNTAIN RANGE EGGS
A C M EGGS
ACM EGGS
CHEF'S SELECTION
ESSENTIAL FOODS
FARM PRIDE NORTH
FARM PRIDE
HUNTER VALLEY EGGS
NATURES DOZEN
GOLDEN DAYS NATURAL PRODUCTS
FARM PRIDE PRODUCTS
SOUTHERN CROSS EGG PRODUCTS
FARM PRIDE AUSTRALIA
MRS MCKECHIE'S SPECIAL EGGS
BEST'S BUDGET BUY EGGS
FARM PRIDE KITCHEN
ABN status Active from 19 April 2000
Entity type Australian Public Company
Goods & Services Tax (GST) Registered from 01 July 2000
Main business location VIC 3173 from 21 September 2014
VIC 3173 from 11 January 2014 to 21 September 2014
VIC 3173 from 19 April 2000 to 11 January 2014
ABN last updated 13 January 2021
Extracted from ABR 20 March 2026

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